Our story
When I started Ethicare, I knew I wanted to change the way healthcare recruitment was done. After seeing how agencies often prioritized profit over people—charging eye-watering fees and leaving healthcare organizations under even more pressure—I knew there had to be a better way. I wanted to build an agency that would positively disrupt the industry, focusing on fairness, people, and long-term value.
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At Ethicare, we believe that when recruitment is done right, it can transform healthcare organizations. Too much money is wasted on unsuccessful hires, endless advertising, and inefficient processes. Even worse are the crippling locum costs that drain resources and leave teams struggling. We know that with strategic workforce planning, you can significantly reduce these costs. It’s about building sustainable teams, not quick fixes—teams that stay, grow, and become an integral part of your organization.​
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Quick fixes might seem like an easy solution, but they come with high costs and short-term results. That’s why we focus on long-term solutions—helping you build strong, committed teams that allow you to focus on delivering great care.
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Ethicare is about more than recruitment—it’s about making a real difference. Together, we can build teams that are here for the long haul, committed to the success of your organization.
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Warm wishes,
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Sophie Careem
Founder/CEO, Ethicare Resourcing
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At Ethicare, we believe that when recruitment is done right, it can transform healthcare organizations. Too much money is wasted on unsuccessful hires, endless advertising, and inefficient processes.
About us
At Ethicare, we were founded on a clear mission: to create a fairer, candidate-centric, and value-driven approach to healthcare recruitment.
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Since our launch in the summer of 2022, we’ve grown rapidly, guided by a passionate team with deep expertise in clinical leadership, NHS change management, HR, marketing, and finance.
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We specialize in placing both frontline staff and senior leaders, ensuring healthcare organizations are equipped with the right people at every level.
Whether it’s the individuals delivering patient care or those steering strategic leadership, we are committed to finding professionals who align with the organization’s clinical, cultural, and professional needs.
Our recruitment process follows an NHS value-based selection framework, which ensures that every candidate we place is assessed not only on their clinical skills but also on their commitment to person-centered care. This approach guarantees our clients receive candidates who are the right fit from the start.
Once candidates are placed, our commitment doesn’t stop. We provide ongoing support to ensure their long-term well-being. We help our candidates stay connected to their traditional culture and values, offering resources such as local cuisine information, places of worship, and introductions to diaspora networks.
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At Ethicare, we handle the entire recruitment process, from attraction strategies to onboarding and relocation. Our focus is on building sustainable teams that bring long-term value to healthcare organizations, helping them thrive with the right talent in place.
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Our passion lies in making a meaningful difference—for healthcare organizations and for the professionals we support. At Ethicare, recruitment isn’t just about filling roles; it’s about building teams that help create a better future for healthcare.
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Last but not least, we genuinely love what we do and are motivated by making a positive difference in people's lives.
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The ER Team
We genuinely love what we do and are motivated by making a positive difference to people's lives.
Meet our senior leadership team
Chief Executive Officer/Founder
Sophie Careem
Before launching Ethicare Resourcing, Sophie was a Senior Change Manager at the Royal Free London NHS Foundation Trust. She has a wealth of experience in service redesign and quality improvement and is passionate about supporting organisations to build an equitable workforce where people thrive. During her time at the Royal Free London, Sophie was responsible for delivering complex change programmes, including the rollout of the patient portal, the development of the trust patient engagement strategy, and various high-level service redesign programmes resulting in improved patient experience and clinical outcomes. Outside of work, Sophie loves wild camping, dogs, Thai food and improving her Spanish!
Chief Medical Officer, Paediatrics, Obstetrics & Gynecology & CAMHS
Professor Alastair Sutcliffe
Professor Alastair Sutcliffe graduated from Manchester Medical School in 1987 and has worked in the NHS ever since. He started his formal Paediatrics training in 1990 and became a specialist in 1997. Beyond offering a rich experience in health care in the NHS, Alastair has been involved in training many doctors and other health care professionals during his long career looking after sick children and young people. He initially worked in the North West of England before joining the National Children’s Hospitals in 1995. Whilst dedicated to patient care, Alastair is a clinician scientist, with his first project conducted in 1993-1994. He has published over 250 scientific papers and reports, and his work at the interface between children’s and women’s health was recognised by FRCOG last year. Alastair is recognised globally for his work on the health of IVF children and their parents. He is based at the UCL and Great Ormond Street Institute of Child Health and continues to contribute to women's and children’s health through research. His present research funds are from the NIH (USA) NHMRC ( Australia) Nuffield Foundation, and the Wellcome Foundation. Alastair is married to a Turkish citizen who works as a Consultant Rheumatologist in the NHS. They have three grown up children. He loves gardening, high altitude climbing and visiting his family in Turkey (he is also a Turkish citizen and speaks Turkish). His other hobby is the violin, which in his words, he says he plays badly!
Chief Medical Officer, Adult specialties
Dr Jude A Oben, BM,BCh(Oxon), Ph.D, FRCP, FRCPE, AGAF
Dr Jude Oben studied medicine at St John's College, Oxford University, with a stint at Stanford University, USA, as a Research Fellow in Immunology. He also holds a Ph.D. in Pharmacology from University College London (UCL). After Oxford, Jude completed his post-graduate training at Imperial College London, specialising in Eye Surgery (Ophthalmology). He left Ophthalmology for Gastroenterology- Hepatology and undertook post-doctoral training at Johns Hopkins University, USA. On returning to London, Jude was awarded Wellcome Trust funding to lead a Research Group at UCL, now at King's College London; focussing on trans-generational transmission of obesity and NAFLD; Liver Regeneration, and Liver Fibrosis. His clinical expertise is in Hepatology, Obesity and Metabolic Endoscopy. As a key opinion maker, Jude has been an invited member of the All-Party Parliamentary Advisory Group on Obesity and has been interviewed multiple times by Sky News, BBC, Chanel 5, The Times, The Observer and The Daily Mail. Outside clinical work and science, Jude enjoys playing board games, chess and tennis with his 4 children.
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Got a question?
Email us at hello@ethicareresourcing.com